20th february 2024, by Patrick DENNY, art advisor & art dealer
“Contemporary art is for the wealthy,” “A 5-year-old could do that”… Who hasn’t encountered these clichés during a visit to an exhibition or museum? I must admit, I had the same reactions before delving deeper into this universe. Here are 10 misconceptions about contemporary art that you’ll soon be able to dismiss with a flick of the wrist…
STEREOTYPE N°1: CONTEMPORARY ART = I LOVE IT or I HATE IT! 🎭
Well, isn’t it reduced to just one type then?
If there’s one undeniable characteristic of contemporary art, it’s its diversity and its impossibility to be uniformly defined.
Saying “I don’t like contemporary art” would imply knowing ALL its facets, which is simply impossible given the multitude of works, styles, and movements that coexist. Furthermore, tastes evolve over time, promising delightful surprises!
STEREOTYPE N°2: WAIT A MINUTE, I CAN DO THAT TOO! 💡
This misconception is undoubtedly one of the most widespread concerning contemporary art.
However, it often forgets that behind every work is an artist, a labor, a carefully considered artistic approach. So, invite these sceptics to approach the works, to read the accompanying labels, to browse exhibition catalogs, and to learn about the artist.
If they persist in their belief that they can do just as well, or even better, encourage them to give it a try! Who knows, there may be an artist lurking within them?
STEREOTYPE N°3: CONTEMPORARY ART, A RICH MAN'S GAME! 💰💰💰
STEREOTYPE N°4: CONTEMPORARY ART, IT'S ALL ABOUT SNOBS... 💖
STEREOTYPE N°5: AND THIS, IS SUPPOSED TO BE BEAUTIFUL? 🌟
STEREOTYPE N°6: I KNOW NOTHING ABOUT IT, IT'S NOT FOR ME! 🤔
Idée reçue N°7 : Ce qui marche c’est la provoc’ !
STEREOTYPE N°8: IT'S ALL ABOUT MONEY! 💰
STEREOTYPE N°9: ARTISTS ARE ALL ECCENTRICS! 🧑🏼🎨
STEREOTYPE N°10: WHAT'S THE POINT OF ART? 🖼️
Very often, the sceptic will answer this question before you’ve had time to respond: “Art serves no purpose.”
But that’s precisely the essence of art: it doesn’t serve a specific purpose! It’s a free element, an elusive and ever-evolving conception.
It reflects a thought, an emotion, an era, an act…
What’s the point of asking such a question when the answer depends on each individual?